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Planning Theory, Vol. 6, No. 3, 237-262 (2007)
DOI: 10.1177/1473095207082033
© 2007 SAGE Publications

Inventing the Greatest: Crafting Louisville's Future Out of story and Clay

James A. Throgmorton

University of Iowa, USA, james-throgmorton{at}uiowa.edu

In earlier publications I have argued that planning can be thought of as a form of persuasive and constitutive storytelling about the future. In this article I tell a story about the transformation of Louisville, Kentucky, a city of approximately 700,000 people located in the middle of the United States. The story begins in the early 1950s with a youth named Cassius Marcellus Clay, moves through space and time, weaves together a series of locally grounded common urban narratives, and ends at a new Center in Louisville named after Muhammad Ali. By weaving these tales together, I seek to demonstrate how narrative might be used to generate a more capacious approach to planning, but also to indicate how the physical design of the city-region has to be changed to make space for diverse common urban narratives. I end by suggesting that such an approach might help increase the sustainability of Louisville and other city-regions.

Key Words: Louisville • Muhammad Ali Center • persuasive storytelling • physical design • planning theory • sustainability • urban narratives


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